World Cola
World Cola — Inspire le monde
“Inspire le monde, sois toi !” (inspire the world, be yourself): visuals celebrating people who dare, extended to a cinema branding and a sports event in Buea.
The challenge
Give World Cola a personality of its own, close to young people who create, cheer and show up as themselves.
The idea
One signature, “Inspire le monde, sois toi !”, embodied by portraits of makers and fans, the bottle always within reach. The brand also shows up where people get together: a large-format branding for CanalOlympia cinemas, “enjoy your film nice and fresh”, and a campaign for a sports event in Buea in July 2025.
The results
(Figures to be supplied by the client.)